Peroni Brand Update Launch

Barangaroo House, Sydney, Australia

brand activation, event management and production, fabrication

Premium Italian beer brand Peroni updated its brand. To celebrate Moth were engaged to design and produce a bar takeover and rooftop party for a crowd of celebrities and influencers. Peroni partnered with Australian cult fashion label, Double Rainbouu who created a custom print and t-shirt for the launch. Moth integrated Double Rainbouu’s feature print onto the existing interiors and layered the print into the uniform and soft furnishings. The Peroni dry bar and food stations with terrazzo countertops were all custom designed and fabricated by Moth. Peroni blue feature lighting and floral completed the celebrations. Photography by Hatrik